Polsat the leader in the commercial group 16-49 in the first quarter of 2015, very good results of Polsat Group

Date: 
01 Apr 2015

Polsat turned out to be the unquestionable leader of viewership in the commercial group 16-49 in the first quarter of 2015, with 13.4% SHR. As the only channel among the so called ‘Great Four’ Polsat improved its audience share by 2% y-o-y. The remaining channels noted a fall in audience shares: TVN (12.67% SHR – decrease by 3%), TVP1 (8.87% SHR – decrease by 15%) and TVP2 (8.36% - decrease by 6%).

Polsat Group also recorded very good results in the commercial group 16-49 with a result of 24% SHR. Compared to the corresponding period of 2014, the Group improved its audience share by 1.5%.

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Last updated 04/07/2015